Play Speak
Imperial Capital, Culture and Tourism Bureau.
In a large conference room.
Today, a large number of film industry practitioners gathered here.
At this time, everyone was listening attentively to the person on the stage.
The person speaking on the stage was not a leader, but Cao An, the boss of Fanxing.
As the leader of the industry, his views are very referenceable.
And there are indeed many people who want to hear Cao An's views on the entire industry.
"What is a movie?"
As soon as Cao An came on stage, he asked everyone a very simple and difficult question.
Instead of waiting for someone to answer, he started his speech today by asking and answering himself.
"In my opinion, movies are stories, and we practitioners tell stories to the audience."
"What is the film industry then?"
"Some people say that the film industry is culture and art."
"I think this statement is very correct, but not correct. In my opinion, the film industry is a service industry.
There is no essential difference between us film practitioners and the massage girls in the foot-washing city. We all bring enjoyment to consumers.
It's just that one is physical enjoyment and the other is spiritual enjoyment.
So we have to change our thinking when making movies.
I bring spiritual enjoyment to the audience and serve the audience, so I have to shoot what the audience likes.
Of course, if you want to shoot what you like, it's natural. No one will say anything if you play your own games.
But don't stand up and say that the audience doesn't understand and doesn't understand art just because the audience doesn't buy it.
Are you ashamed!"
Although Cao An did not specify who he was talking about, some people below did start to lower their heads and dare not look at Cao An.
Later, Cao An talked about some content that the public likes and how to find points that the audience likes.
In the end, Cao An made some of his own views on the future of the film industry.
"Movies are not just movies, they are also the link that brings other industries together."
"What is the biggest difference between the domestic and American film industries now?
The main profit point of domestic film companies is the box office, while the profit point of American film companies includes peripherals, toys, games, IP licensing and other products.
Even many companies' other income is far greater than the box office.
In addition to Fanxing, there are almost no other companies in China exploring this aspect. They have been staring at the box office, which makes the creative ideas completely kidnapped by the box office.
This has led some people to go astray. Road.
All you think about is gimmicks, publicity, and how to trick the audience into the cinema.
Instead of thinking about how to make a good movie.
I think this is not advisable. It will overdraw the audience's trust in us. This is killing the goose that lays the golden eggs.
Everyone has heard the story of the wolf coming. Don't wait until the audience is unwilling to go to the cinema before you know how to cry. "
Finally, Cao An made a small advertisement for his own company:
"Fanxing has always been open-minded and hopes to cooperate with everyone in the future. If you have any good ideas, you are welcome to come to Fanxing to communicate."
After speaking, he returned to his seat.
Cao An's speech benefited some people a lot, but also made some people think that he was Versailles and self-praising.
Think Cao An is talking without any pain.
Some people feel that Cao An has hit their weaknesses and think he is very rude.
But Cao An doesn't care about these things at all.
It's not worth wasting energy on these people.
Wouldn't it be better to spend more time with your family?
After Cao An, the CEOs of other film and television companies also spoke on stage.
It was just a little weaker than Cao An's speech.
After all, which film and television person would compare himself to a foot washer?
As for the development of film IP, no one in China is more mature than Fanxing.
Now Fanxing has established a complete industrial chain.
Look at the sales volume of the peripherals in Fanxing Mall.
And those Fanxing peripheral stores opened in major cities across the country, you will know how well Fanxing's peripherals sell.
Other companies are envious.
Look at it with envy, but there is nothing they can do, they can't compare at all.
On the contrary, many companies have to develop, produce and sell peripherals through Fanxing's channels.
Otherwise, they can't sell much by themselves.
That night, the official reported on this meeting, and Cao An's words were also released by the official.
Of course, it was not the original sound, but it was beautified.
Comparing film practitioners to foot washer, the official also felt that it was a bit unpresentable.
But the words are rough, the truth is there, Cao An's views are officially recognized.
We should pay attention to the audience's preferences, and what the public likes is good.
Just like the great man said: People like to hear and see, if you don't like it, who do you think you are?He wants to earn the audience's money, but he also scolds the audience for not having aesthetic taste and not understanding art.
Such people are either bad, mean, or stupid.
After the news was broadcast, it immediately aroused discussion among the audience.
After all, with Boss Cao, there is heat.
And Boss Cao also said so many words for the audience.
That's even more supportive.
Almost all the people on the Internet support Cao An, and think he is right.
Now there are more and more bad movies except Fanxing.
Some of them are all kinds of overwhelming publicity, such as this one crying, that one stunned.
Trick the audience into the cinema to kill.
Also, after watching the movie, if you criticize a few words on the Internet, you will be covered by the fans and criticized.
Saying that you don't understand movies, do you know how hard he works?
In the past, a single person was weak and dared not say it too obviously on the Internet.
Now Fanxing's boss Cao An has said it, and it has been released by the official.
That's when he has confidence.
Cao An has gained a wave of goodwill among the audience.
I wonder if this wave of goodwill can help increase the box office of subsequent movies.
After returning to the company from the meeting, Cao An took over another business expansion document.
Although Cao An is now the boss of Fanxing, he directly and indirectly manages hundreds of thousands of people.
But his job as a company boss is actually quite boring.
Just read documents, sign, hold meetings, continue to read documents, sign, and hold meetings.
Sometimes he feels like a ruthless signing machine.
So he prefers to go to the crew. It is a bit tiring, but it is more interesting.
Copyrights and trademarks for the manga, and other promotional materials are held by their respective owners and their use is allowed under the fair use clause of the Copyright Law. © 2019 pandamanga.xyz
If you have any problems with the image on our website, you can contact us via Gmail or Facebook, When requested, we will review and remove it immediately. Thanks for reading.My Gmail: mangavn1@gmail.com